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Why The Inside Edge?

The Inside Edge isn’t just about selling homes—it’s about building a business that feels like you.


This mentorship-based program blends real-world strategy with personal clarity, helping new and growth-minded Realtors® show up with confidence, consistency, and purpose.

Designed for those who care about authenticity, human connection, and doing Real Estate differently, this program helps you build a strong foundation—not just in marketing and branding, but in mindset and momentum.

If you’re ready to grow a business that aligns with who you are—not just what the industry expects—this is your inside edge.

Over 8 practical, down-to-earth modules, you’ll learn how to build a business that reflects who you are—not some sales script. From getting organized and managing your time to navigating slow seasons with resilience, this course gives you real tools that actually work.

You’ll explore your natural strengths, communication style, and what makes you stand out. You’ll learn how to connect with clients genuinely, show up confidently on video, and market yourself without feeling fake or salesy.

This isn’t about shortcuts or flashy tactics—it’s about building a sustainable career with purpose, integrity, and a brand that feels like home.

What We’ll Build Together

Your Blueprint For Real Estate Success

Meet Your Mentors

the sharp advantage

Lianne Timbers-Sharp

Realtor® | BHSCOTregOn, The Inside Edge (Owner)

I first came to the Bruce Peninsula as a visitor—and like so many others, I quickly fell in love. The natural beauty, the sense of community, and the pace of life here drew me in. What began as a weekend escape soon became home.

Originally from the Niagara Region, I’m a licensed Realtor®, Occupational Therapist, triathlete, and someone who finds joy in the outdoors—whether I’m on the trails, in the water, or simply exploring with my family. Now living full-time on the Peninsula, I feel incredibly lucky to call this place home.

 

As the founder of The Inside Edge, I’ve taken everything I’ve learned—professionally and personally—to create a mentorship program that goes beyond transactions. For me, real estate is about people first: their stories, goals, and values. I believe in honest guidance, thoughtful connection, and building a business that’s as authentic as the people behind it.

Whitney McArthur

Peninsula Design & Marketing (Owner)

I’ve been working in design and marketing since 2005, across all kinds of industries—but real estate has always been the one I come back to. I’ve helped train a number of new agents and have managed the marketing for some very successful Realtors® over the years.

I grew up on the Bruce Peninsula and have also spent time working in the GTA, so I get both small-town connection and big-city pace. I’m creative at heart—art and design have always been a huge part of my life and I genuinely love helping people succeed. I believe in being down-to-earth, staying true to yourself, and building a business that reflects who you really are.

the sharp advantage
The Sharp Advantage Works

If you're a new agent looking for authentic 1:1 collaboration and mentorship not just surface-level advice or a course, I can’t recommend The Inside Edge enough. It gave me the structure, knowledge , and confidence I needed to hit the ground running in my real estate career.

—Joel Wardell, RE/MAX Grey Bruce Realty
Realtor®, Owen Sound, Ontario

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